NorthStar Analytics

HiDocs High-Quality Ghost Documentation Theme

Top Marketing Metrics and KPIs

Top Marketing Metrics and KPIs

Sales growth

Sales growth overlaps with sales KPIs, but it is still important for marketing.

Return on investment

One of the most important KPIs for any marketing effort is ROI. It calculates how much money you make for every dollar spent on all marketing initiatives, from people to tools.

Return on ad spend

ROAS is a sort of ROI that deals with the revenue generated per dollar spent on advertising efforts.

Customer acquisition cost

CAC is the amount of money spent to acquire the average new customer.
Marketing qualified leads to sales qualified leads ratio The more leads you have in your sales funnel, the more sales opportunities you will have.

Customer Lifetime Value

CLTV calculates all of the revenue generated by a single consumer throughout the course of their relationship with your company.

Make your business data transparent!
  • Subscribe to a package

    Subscribe and explore the limits of your business with data or thinking to expand your agency value proposition with Google Data Studio dashboards?

  • Request unlimited dashboards

    You can request as many dashbaords you might have and as many revisions as you might need. We create a queue of your tasks, the first tasks that come in are the tasks that we’ll deliver first.

  • Your Data Studio Department

    Optimise your business with complete transparency through dashboards or provide value-added Google Data Studio service to your agency clients.

Make your business transparent

The fastest easy-to-use Google Data Studio dashboards without any recurring cost.